Your website is a way of introducing potential customers to your brand. First impressions count, and we’re here to make sure that first impression is a good one.

So before you even think about parting with your hard-earned cash, there are some simple steps you can take to make the process of building a responsive and dynamic website much easier.

Step 1.

Purpose

The first question you need to ask is what is the purpose of the website? Or, to put it another way, who are you building it for and why? Understanding the purpose of your website will help you to identify what design elements you need to include and how to present your content in a way that’s going to appeal to the people who matter most – your customers.